For many SMBs, trying to expand their potential customer base is a major concern. What started off as admirable ambition can quickly have disastrous consequences, though, as around half of startups cease operating within the first couple of years. This is why new businesses should focus their marketing efforts on their existing customer basis initially. This is commonly referred to as retention marketing. Retention marketing deals with focusing your efforts [ Read More ]
Archive for November, 2014
People are always looking for ways on how to save money on air travel. This is especially true about travellers with tight budgets who use any chance to pay less. We’ve all heard about discounted airfares even on business class flights, that allow availing all advantages of premium class flights without paying too much. But is it possible to get discounted tickets on the last minute business class flights? The [ Read More ]
If your financial matter is presently at sixes and sevens due to mounting debt pressure, a good way out of the mess is to opt for debt consolidation. You must remember that debt consolidation applies to only unsecured debts. Secured obligations like car loans or home equity loans are taken out against physical assets. The lenders are entitled to fortify these assets in the event of loan default or bankruptcy. [ Read More ]